A Little About Me

Hi, I’m Andrea Dershin, founder of Good Life Juice and creator of The Rise Society...

Over the past 16 years, I’ve built businesses, led teams, and learned (sometimes the hard way) what it truly takes to grow something sustainable and successful. From six whirlwind years running a café and events company in Beijing to building a beloved wellness brand Vancouver Island, my path has been anything but linear, and that’s what makes it fun!
I created The Rise Society to help more women experience the magic that happens when business feels aligned, joyful, and supported. My mission is simple: to help you gain clarity, confidence, and the kind of momentum that actually lasts. Whether you’re launching your first product, pivoting your brand, or ready to scale with ease, I’m here to hold you accountable, simplify the strategy, and bring your big ideas to life. Outside of work, you’ll find me thrifting for hidden gems, getting my steps in, yapping to bestiem, hanging with family, or daydreaming about my next launch.

Why Work with Me

Because I get it.

I’ve lived the highs and lows of entrepreneurship, the sleepless nights, the overthinking, the endless to-do lists. I also know how incredible it feels when everything finally clicks: your systems are flowing, your vision feels clear, and you actually enjoy running your business again.

My clients say they leave our sessions feeling lighter, clearer, and inspired, like their “monkey mind” finally quieted down.

That’s because I bring both strategy and heart to every conversation. You’ll walk away with actionable tools, thoughtful structure, and the confidence to move forward with ease.

Who's a Good Fit

You’re my kind of woman if you’re:

A business owner or founder craving clarity, structure, and direction

Tired of spinning your wheels and ready to move with purpose

Open to honest feedback, fresh ideas, and strategic planning

Craving support that feels empowering, not intimidating

You don’t need to have it all figured out, just a willingness to rise.

What We Can Accomplish Together

Get you out of overwhelm and into alignment

Create or streamline your systems and operations so business feels lighter

Refine your brand story, offers, and marketing so they feel magnetic

Clarify your next steps and map a growth plan that’s doable and exciting

Reignite your passion and confidence as a CEO and creator

You’ll leave each session feeling clear, supported, and genuinely excited about what’s next.

READY to RISE?

Book your free 20 minute discovery call and see if working together is the right fit.